I'm in the SF Bay Area. My i3 BEV Teraworld finally came after a long wait. Everything except the 20" wheels. MSRP $50,900.
Negotiated down to $600 over invoice minus BMW innovation credit of $2,000. For an effective price of $1,400 *below* invoice of $45,570. It was tough negotiation but its a sport for me
Went with 36/10K lease. 53% and 0.00125. So no markups there. Applied $4,875 of the federal credit towards cap reduction. Drive off was $1,300. Includes bank fee + doc fee + DMV fee + sales tax on the cap reduction + first month payment. So my numbers work up to $497 + tax = $540/month. This is my fourth lease and I can work out my own numbers. This sounded like a cool deal. I get $2,500 back from California as well
I considered the Owner's Choice and the 24/10K lease as well.
Did not like the owner's choice because there's no option to return the car and walk away. You are just financing a portion of it now, but you own the car and are responsible for the whole amount. The 'residual' price in this case is the money you will still owe them after the term's end. You can buy out the car at that time by paying that amount. But if you don't want it, they will only buy it from you at the then market rate. You are still fully susceptible to the vagaries of used electric car market. Yes, you get the full $7,500 federal tax credit (instead of the $4,875), but after adjusting for the sales tax difference, its not much ($225). I think the option to walk away is worth more. EDIT: i3atl pointed out that this is not the case. You do have the option of walking away. See below.
The 24/10K looked attractive. With a residual of 63%, that is the same as the '7% residual bump' 'secret special deal' people were raving about in Aug/Sept. But upon closer look, the monthly payment (with just the $4,875 cap reduction) was working out to be the exact same number (with the same 0.00125 money factor) for both the 24/10K and 36/10K leases. Note that if you are paying an additional cap reduction out of your pocket, the numbers will artificially tilt towards the 24/10K since that amount is being used up in 24 months instead of 36 months. So that will lower the monthly payment on the 24 more than it would on the 36. But the deal breaker for me was that the 24 is not eligible for the $2,500 from California. So I decided to go route 36. You pay for half of the 3rd year and California pays the other half (well, more than one third anyway).
Good luck, guys!