US MSRP :$41,350!

[TomMoloughney]

BMW North America press release this morning:

US Manufacturer’s Suggested Retail Price just $41,350

The Ultimate Driving Machine® in a new era of sustainability

Woodcliff Lake, NJ – 3:00 am EDT/12:00 am PDT July 22, 2013… BMW today announced pricing for the ground-breaking BMW i3 electric vehicle. The Manufacturer’s Suggested Retail Price (without Destination & Handling) in the US will be $41,350, before any federal or state incentives. The Destination & Handling fee in the US is currently $925.
“The BMW i3 heralds the dawn of a new era for individual mobility and for the BMW Group. True to a genuine BMW, the BMW i3 has strong emotional appeal, outstanding product substance and a guarantee of sheer driving pleasure,” said Ian Robertson, Member of the Board of Management, Sales and Marketing BMW. “With this leading-edge vehicle and attractive price, we will provide customers with a compelling offer for electromobility.”
The BMW i3’s 170 horsepower and 184 lb-ft of torque hybrid-synchronous electric motor, developed and produced by BMW, is electrified by a 22-kWh lithium-ion battery, good for 80-100 miles of emission-free driving. Designed from the ground up to be an electric car, the BMW i3 uses the Industry’s first mass produced carbon fiber reinforced plastic (CFRP) passenger cell mounted on an aluminum chassis.
The BMW i3 will offer interior space comparable to the legendary BMW 3 Series on a shorter overall body. Its 32.3-foot turning circle and a relatively long wheelbase make it agile and engaging to drive, yet ideally suited to driving in dense urban areas.
Quick and convenient charging is possible either with the home charging station supplied by BMW i or at any public charging station that uses a Level 2 SAE J1772 charging system. DC fast charging, using the SAE DC Combo-Fast Charger, will be available as an option. From a public fast-charging station, it will provide an 80 percent charge from a fully depleted battery in just 20 minutes.
BMW i’s commitment to sustainable urban mobility encompasses the i3 production facilities, where hydro-electric, wind and solar power are used to power the CFRP production facilities in Moses Lake, Washington and the Leipzig, Germany assembly line. Sustainable materials are also used for the BMW i3 interior upholstery and trim.
The BMW i3 will make its world debut at three simultaneous events in New York, London and Beijing on Monday, July 29. It will arrive in US showrooms in the second quarter of 2014.

 

[gaz26]

Hi Tom

Q2 was that in line with what you thought?? Just wondered if they are rolling out slower than expected? No price for REx in UK so again I wonder if that version won't be available at day1 in Europe

 

[ChrisC]

Yeah, Q2 is a real problem for me.

Interesting that there is no mention at all of the range extender option, much less the pricing for it.

 

[noxon]

I'm guessing the average i3 options out closer to 50k. People will want leather, nav, Rex, etc., and those things won't be free. I think BMW will still sell plenty of i3's, but at that price I'm not a buyer.

Personally, this availability date & price is pushing me to just get a 36-month lease on a LEAF while I wait for a Bluestar or a pre-owned Model S. I imagine Bluestar will be cheaper, bigger, and have better range (ignoring the Rex, which I wouldn't buy anyway.)

 

[BeepEe]

Rex. Price mentioned dutch press release, model without: 35,500 model with rex: 39,990

+ 4,490 euro !
https://www.press.bmwgroup.com/pressclub/p/nl/pressDetail.html?title=bmw-i3-vanaf-35-500-euro-de-juiste-auto-het-juiste-moment-de-juiste-prijs&outputChannelId=32&id=T0143900NL&left_menu_item=node__2201

 

[Fencer]

I am in

 

[Parker]

Rex. Price mentioned dutch press release, model without: 35,500 model with rex: 39,990

+ 4,490 euro !

That's a crazy price.

All the hints were in the £2-2,500 price band or €3k.

I tried to see if the Rex attracted some separate Dutch tax (car taxes in NL are high) but I couldn't see anything.
I think an extra £4k or $6k for Rex would be a show stopper ........ lets hope its a typo.

 

[TomMoloughney]

Hi Tom

Q2 was that in line with what you thought?? Just wondered if they are rolling out slower than expected? No price for REx in UK so again I wonder if that version won't be available at day1 in Europe

It's a little later than I expected honestly. I really figured shortly after the new year we would start to get a limited supply and full volume deliveries would begin in March. It's not too much off that as long as they are talking full release in Q2 (May maybe?) I'll try to get clarity as to why it may be pushed back a couple months.

 

[hitmanwaco]

Hi guys i am new here. Wow i was really hyped about this car but now I just do not know. I might just to wait a few months after march to buy one. Usually the dealers try to mark up the prices for all-new vehicles to make additional profit off early adoptors. I am going to see what leasing options are available too. I just wish that price could just be a little lower because the options are going to get crazy knowing BMW track record. I hope I am wrong.